Built on 175 years of chocolate heritage, the Barry Callebaut Group was born in 1996 when Belgian company Callebaut and Cacao Barry, a French firm, merged their businesses. Today, Barry Callebaut is headquartered in Zurich, Switzerland and forms both the heart and engine of the world’s chocolate industry. At every step of the way, from materials sourcing and product development to customer service, enthusiasm and passion continue to be the driving forces behind this corporation. Its ambition: to be top of mind in all relevant consumer segments.
To that aim, the company has mastered the art of chocolate-making: “We use the techniques and rely on the knowhow of some of the world’s best chocolatiers. This enables us to skillfully process cocoa beans into the finest chocolate products,” explains Masha Vis-Mertens, vice president of Operations and Supply Chain Organization EMEA for Barry Callebaut Group. “In addition to the professional artisans and chefs who use our premium chocolate, we also provide global and regional food manufacturers with our chocolate and cocoa products. As a result, there is Barry Callebaut in 25% of all chocolate and cocoa products sold worldwide.”