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Firms invest in Europe’s first HDTV sender
Owned by Alfacam from Hove, Flanders, Euro1080 is attracting the investment from the Belgian groups EVS and Barco, along with the French group Thomson and the two Japanese groups Pioneer and Panasonic.
While HDTV with its superior audio-visual quality has achieved success in Japan and the US, it has not yet taken off in Europe. Some six million sets have been sold in Japan and 2.5 million are expected to be sold in the US this year alone.
Euro1080 is scheduled to begin broadcasting on January 1, 2004.